Advanced e-learning and comparison platform for an automotive manufacturer.
Keywords: e-learning platform, tailor-made PIM system, sales process
To increase the competitiveness, efficiency, and sales onboarding process, the Client needed to introduce an advanced e-learning platform across the dealership network. The fast pace of the changes in prices and models equipment in the local market created an opportunity to implement features to the in-depth comparison of Client’s car models with competitor’s versions. Right Information designed the system which dynamically retrieved information from the tailor-made PIM system (Product Information Management) and presents the car model details along with competitor data.
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